Cocktail bar and restaurant concept The Snug has secured a new site in Ware, marking its seventh opening.
The new site in Hertfordshire, which opens in March, gives The Snug a presence in four key towns in the county, including Ware, Hitchin, St Albans and Hertford and coincides with The Snug’s 10th anniversary, also taking place in March this year.
The leasehold will be taken over from the currently trading Enterprise Inns’ The Vine pub from March 2nd and has room for 100 covers throughout the bar and restaurant space.
The new site follows the chain’s recent launch in Hitchin in May 2014 and will open as a ‘pop up’ format on Friday, March 6th offering regular Snug features such as Happy Hour 2-4-1 cocktails, a lunch menu and the Sunday chill day.
The official launch will take place mid-Spring, following a full makeover of the site to tie in with the branding of The Snug’s other six venues.
Giles Fry, owner of The Snug, said: “We are really excited to launch our seventh site for The Snug in Ware. We hope to provide a warm, inviting and up to the minute venue, which locals and visitors alike can enjoy.”